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Introduction to Supply Chain Management
Raz, Gal Case OM-1370 / Published January 12, 2009 / 10 pages.
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Product Overview

This note provides an introduction to supply chain management. The note examines the fundamentals of supply chain management and provides a framework for choosing the right supply chain to fit the product a company is making and the environment it is in. Using examples of companies such as P&G, Dell, Zara, Seven Eleven Japan (SEJ) the note describes how a successful supply chain strategy can provide companies with increased market share, reduced costs, and improved customer service. The note can be used as an introduction reading for courses focusing on supply chain management or in operations management courses that include a supply chain module.

  • Overview

    This note provides an introduction to supply chain management. The note examines the fundamentals of supply chain management and provides a framework for choosing the right supply chain to fit the product a company is making and the environment it is in. Using examples of companies such as P&G, Dell, Zara, Seven Eleven Japan (SEJ) the note describes how a successful supply chain strategy can provide companies with increased market share, reduced costs, and improved customer service. The note can be used as an introduction reading for courses focusing on supply chain management or in operations management courses that include a supply chain module.

  • Learning Objectives